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London Royal AcademyBook training

Learn by building. Leave with the work done.

Built in the room. Taken back to the job.

Not sure? Answer one question — see your scored result, free

From £249 · 14-day fit-or-refund on every product

Leave with the work done

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Designed cover — One campaign message radiating through five channel rings in a single integrated wave.
In person

Integrated PR Campaign Management

You leave with a complete PR campaign plan — objectives, audiences and channels set — and the media, measurement and crisis skills to run it.

Fix it yourself — start today

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Half of every price is credited against bespoke work within 90 days.

Instant download

People Analytics Starter Kit

Your first board-ready people-analytics pack, built from your own data with pre-built models — no new software to buy, and no analyst to hire.

£995 per organisation licence · incl. VAT

14-day fit-or-refund

Instant download

AI-in-Hiring Compliance Kit

A completed compliance file for each AI hiring tool you run: DPIA, lawful basis, vendor clauses, bias-monitoring log, candidate notices and a human-review procedure.

£995 per organisation licence · incl. VAT

14-day fit-or-refund

Instant download

AI Governance Diagnostic + Board Toolkit

A scored diagnostic of your own organisation's AI governance — and the board papers to act on what it finds.

£1,950 per organisation · incl. VAT

14-day fit-or-refund

Instant download

AI for the Board

Up to 10 of your leaders complete an AI-oversight briefing — and your board holds a structured discussion from the pack included with it.

£2,950 per organisational cohort licence (up to 10 seats) · incl. VAT

14-day fit-or-refund

Self-assessment entry

AI Governance Self-Assessment

80 questions, auto-scored from your answers — the full diagnostic's first step.

£249 · incl. VAT

14-day fit-or-refund

Credited in full against the full diagnostic within 90 days

Judge it before you buy — free sample packs on every product page

What is it costing you?

Professional servicesYour firm's AI strategy is stalling on skills61% of firms abandoned at least one AI initiative in the past year for lack of internal skills, and partners are the least AI-prepared group in the firm. Every stalled initiative is licence spend, partner time and client credibility already committed.Professional servicesYour people are already using AI your firm hasn't approvedA third of lawyers, accountants and compliance professionals use AI tools their firm has not approved, and 91% believe their organisation is falling short of what AI can deliver. The cost of leaving it unsolved is not a fine on a schedule — it is unmanaged confidentiality, quality and disclosure risk on live client work, discovered late.
From a recent LRA programme
Government & public sectorAI adoption is blocked by people and foundations, not technology70% of government bodies cite difficulty recruiting and retaining AI skills as a barrier to adoption, and only 21% had an AI strategy. Programmes announced against that base slip quietly: the technology arrives, the institution cannot absorb it.Healthcare & hospitalsRetention and workforce planning under a sustained shortageThe NHS vacancy deficit has been reported at over 112,000. Under that pressure, turnover and fragile small teams amplify every vacancy — the cost of weak retention and forecasting is paid in cancelled capacity and burnt-out teams, not just recruitment fees.Finance & financial servicesAI is restructuring your workforce — the sector has committed to upskill it30–50% of tasks in most financial-services roles face significant automation, and the sector must recruit and retrain around 450,000 highly skilled workers over the next decade. The Financial Services Skills Compact commits signatory firms to upskill their entire UK workforce in AI over a rolling three years — a commitment with a named senior executive accountable for it.Finance & financial servicesReporting itself is changing underneath your finance functionIFRS 18 takes effect in January 2027. A finance function that learns the new basis late does the work twice under deadline pressure — once on the old presentation, once on the new — in the first reporting cycle where there is no slack.Leadership & managementFour in five of your managers were never trained to manage82% of UK managers entered management with no formal management or leadership training, and roughly one in three workers has left a job because of a poor manager. Untrained management is not a soft problem: it is paid for in turnover, grievances and lost output, team by team.Leadership & managementYour managers cannot yet turn AI spend into productivityOnly 5% of managers report transformational gains from AI and 26% report none at all, while 68% of organisations are still experimenting or piloting. The licence spend is committed either way — the missing layer is managers confident enough to lead adoption team by team.Leadership & managementProject delivery capability is a national bottleneck'Determining project requirements and plans' is one of the three most in-demand technical skills across Skills England's 150 priority occupations, and only 38% of business leaders say it is easy to find project professionals with the right skills — down from 62% months earlier.Hospitality & tourismHospitality's people problem is structural — hiring alone will not fix itHotels and restaurants have the highest skills-gap rate of any UK sector — 6.2% of staff judged not fully proficient — and the gap sits inside the workforce you already employ. Every avoidable departure takes service consistency with it, and guests can tell.Hospitality & tourismIn the Gulf, human capital is hospitality's number-one priorityUN Tourism's Middle East member states ranked human capital shortages as their #1 priority for 2026–27. Properties that open without that workforce pay for it in service failures at exactly the moment a new destination is being judged.EducationWorkload is the pressure pushing experienced teachers towards the doorFull-time teachers average 50.1 hours a week, and two-thirds (66%) of staff who had considered leaving over wellbeing pressures gave volume of workload as the main reason. Every experienced teacher who walks takes subject knowledge and pupil relationships that recruitment cannot quickly replace.EducationAI arrived in your classrooms before your governance did49% of schools have no AI policy at all and 66% have none covering student use, even as two-fifths of teachers already use AI in their work. Ungoverned use is where the safeguarding incident, the data breach and the malpractice case are currently incubating.Free · five minutesNot sure where you stand on AI governance?Eight questions. Instant result. No email gate.Take the checker →
Photograph from an LRA training session
From a recent LRA programme

A lifetime of building learning — now AI-native companies.

  1. First courses — 1999 and 2000

    An educational entrepreneur all his working life — people learn technology by building with it.

  2. The first online learning platform

    He led the IPKO team that designed it — it won an EU award for most innovative platform.

  3. Redesigning London e-commerce

    Paul Smith, Virgin Vouchers, ECB Cricket, Carers, Cucina Direct — redesigns from the years buying online became normal.

  4. AI-native companies, today

    Where the work points now: helping companies build AI-native companies, learned by building on real work.

The team behind the academy brings over 35 years of combined experience to it. Every session works on real artefacts — your documents, your workflows — not slideware. Read the academy's story →

Most of the photographs are real photographs from LRA training sessions; the AI category photograph shows a conference seminar, not an LRA session, and the cyber-security category photograph is generated and illustrative.

Three ways to start

Book trainingSix short steps. Delivered to your schedule. Priced by proposal.Buy the fixToolkits that fix the layer before training. From £249 per organisation.Meet HajreBring the problem as it stands.

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Five minutes on the checker, or thirty with the founder.

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